Unlocking the Value of Innovation - ERP Spain.com - España y América Latina

Innovation has been the buzzword of the new Asian economy. We are living in an age whereby you are either disrupting the way things are done, or are being disrupted by new business models or technologies. As business leaders in ASEAN, we have to stay ahead of the game in order to survive an environment that is VUCA – Volatile, Uncertain, Complex and Ambiguous. The speakers will provide insights to: - - Why disruptive thinking is the key to UNCOVER the latent potential of your business here in ASEAN; - How agile creation can UNLOCK massive commercial potential of Intellectual Property Rights (IPRs); and - What ways IPRs can help you UNLEASH new value for your business. In addition to speaking as Innovators and IP Specialists, the speakers will also be sharing about innovation and IP from their own entrepreneurship experience.